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While Black Friday may be the “official” kickoff of the holiday shopping season, there’s plenty of sales to be made before and after Black Friday and Cyber Monday. What days, devices and industries drove the greatest gains this season? The Workarea Commerce Intelligence Unit gathers insights from the over 300 retail sites running on the Workarea Commerce Platform.

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We weren’t surprised when the Responsive Web Design podcast team asked Workarea merchant Lime Crime to guest on it. After all, the booming LA-based cosmetics company has been making mobile shoppers happy since day one.

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As Black Friday Cyber Monday (BFCM) 2017 sales morph into the next step of order fulfillment, we began uncovering all the stories and takeaways. Let's start with how Workarea merchants outperformed mobile industry figures on multiple days because the massive wins deserve much love.

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Welcome to our continued coverage of the 2017 ecommerce holiday season provided by the 24/7 Commerce Intelligence Unit at Workarea. See how our customers are performing this holiday season plus grab industry insights and tips.

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